Video Labs Introduces Membership Program

The more you spend, the more you earn.

A five minute call to Video Labs will save you money on future
services. We'll deposit 1% in your account which can be
used for free editing, authoring or graphic design services.

Join by March 20, 2010 and Save 20%

"True membership should have value and rewards. Video Labs has always recognized favorable relationships and now offers its clients another opportunity to enhance its collective connection. Our exclusive membership program is designed to provide clients with unique and valuable services that can be used to better serve their businesses." ~ Mike Weiss, CEO, Video Labs

Bronze Program
> * Free graphic design, editing or authoring services equal to 1% of
purchases during your membership period
> (25) duplicated DVDs with color print
> One Blu-ray or DVD master with static menu from your provided
content

Silver Program
> * Free graphic design, editing or authoring services equal to 1%
of purchases during your membership period
> Creation of up to 30 second video marketing demo (from provided content)
> (50) duplicated DVDs with color print
> Inclusion of your article in an upcoming Video Labs newsletter
(writing support provided)

Platinum Program
> * Free graphic design, editing or authoring services equal to 1%
of purchases during your membership period
> Creation of up to a two minute video marketing demo (from provided
content)
> (75) duplicated DVDs with color print
> Inclusion of your article in an upcoming Video Labs newsletter (writing
support provided)

Contact Video Labs today for Membership Rates

(800)800-8240
(301)217-0000
http://www.videolabs.net/

sales@videolabs.net

* Spending $10,000 during the membership period, for example, will entitle you to $100 worth of graphic design, editing or CD/DVD authoring services. Services can be claimed during the 12th month of membership.

Membership is not transferrable without approval from Video Labs.

Membership is for one year period and is renewable. Terms, benefits and fees are subject to change with each membership renewal.

Val's Snow Special; Price Falls With The Snow

Rockville's 12" of snow fall in this latest version of blizzard hell brings you some relief in the form of a 24% (2% per inch) discount on Video Labs creative services (http://tinyurl.com/yejzv6w)(postproduction, authoring, graphic design) through the end of February 2010.



Contact Valerie Yoscak for your discount.



301-217-0000 ext. 115

valerie@videolabs.net

http://www.videolabs.net/

Use All Forms Of Media To Communicate

Let Your Message Evolve. . .

Communicating Your Message
At Video Labs, we love it when a customer stops by to regale us with nostalgic tales of the good old VHS days. The typical comment is, "Can you believe we used to work with VHS?"

We know, we know. Things were so simple back then. These days the media landscape is a vast frontier with many options for communicating your message - online delivery, webinar, social media, high definition videotape, and, of course, optical discs like Blu-ray, DVD and CD. Planning a marketing strategy in this changing economy can be a challenge. So, how should you spend your valuable marketing dollars to convey your message and effectively hit the target audience? Which screen is the best for your message?

Good News - There are Many Eggs for All the Baskets
The American appetite for consuming media has never been greater - Nielsen reports that the average user logged 140 hours of TV, 27 hours of Internet and 3 hours of mobile screen time per month; 57% of consumers reported watching TV while simultaneously online at least once a month. Industry experts have a name for it - "The Three Screens" - TV, computer and mobile device. Based on that, smart marketing includes a comprehensive approach - one version for each screen. Thus, your strategy to convey an important message would be served best by using
multiple media formats, increasing your chances of reaching the audience.

Industry Update - Discs Get You Noticed!
Not so fast! Slow down ! Don't pull the plug on discs yet! While some might say that online delivery of corporate presentations offers the most cost-effective approach, consider some of these recent industry studies.

> For video, DVD is still an industry standard for quality, accessibility and ease of use. While it's been thrilling to see the increase in quality of web-related video, viewing can still be compromised by slow to intermittent connection speeds. In addition, it's difficult to determine if the viewer has proper software to view your video for optimal quality and functionality.

> Standards of quality for online hosting sites have increased as these sites have started to generate revenue from ad sales. Still, most sites restrict video into a browser window where it may sit side-by-side with plenty of other 'stuff' - all of which distract and detract from your message. For educational and training materials, you'll want to keep your viewer's attention as long as possible.

> Industry research indicates that cross-platform users will opt for the'best screen available' when given a choice, making their selection based on quality of screen experience, convenience and availability. Sales of HD TVs are still strong despite the slow consumer market for electronics.

> High quality packaging for disc media offers you an additional opportunity to enhance your message, providing a tangible look and feel. Social media messaging and emails can be easily lost and overlooked in the onslaught of messages that are received but a hard copy disc, nicely presented, may stay on someone's desk with your message front and center.

Communication Connection
The staff at Video Labs advises clients to consider all factors when communicating messages. Before settling on a particular type of media, consider the audience and what action is being asked of them. Video Labs will work with you to ensure the most effective forms of media are being used to communicate your message.

http://www.videolabs.net/
(800)800-8240
(301)217-0000
sales@videolabs.net
15237 Display Court
Rockville, MD 20850